The Big Issue is continuing to push the boundaries so we can find new ways to support our vendors through the Covid-19 crisis – and the latest step sees today’s launch of The Big Issue app.
We have teamed up with Joe Wicks, The Body Coach and all-round national hero, to kick off our digital revolution. The nation’s PE teacher is the cover star of this week’s magazine and speaks exclusively to The Big Issue in an interview which goes live on the app today.
We need to ensure that, once this is all over, The Big Issue is still here to support vendors to earn a legitimate income and lift themselves out of poverty
The app offers existing and new readers a fresh platform by which to access the award-winning weekly publication as well as access to The Big Community, a curated channel providing hope through positive and inspiring stories, focused on the people and businesses coming together in this crisis to support the most vulnerable in society – our Covid crusaders.
We hope that the new app and digital edition will allow us to maximise sales and support vendors across the UK in the wake of the Covid-19 crisis.
Throughout the lockdown period, Wicks has also been working to get people through these tricky times with his smash-hit 9am online workouts. Now he wants to help us support vendors.
Wicks said: “Since the coronavirus crisis hit the UK, Big Issue vendors haven’t been able to sell on the streets. We need to ensure that, once this is all over, it’s still here to support vendors to earn a legitimate income and lift themselves out of poverty.