Advertisement
Music

Jordan Stephens: ‘You can’t ban social media without giving young people anywhere else to go’

A chance encounter with a youth music charity changed Jordan Stephens’ life. Now the Rizzle Kicks star wants to help young people get the same start

When I was about 13, I was in a burger restaurant with my mum when a man overheard me talking to her about making songs on my computer. He turned around and asked if I wanted to come to his music workshops at Brighton Youth Centre. That was a youth club called AudioActive, funded by the charity Youth Music, who work to equalise access to music. It was the first place I started to hone my creativity.  

I don’t think I would have had the career I do if it hadn’t been for AudioActive. My mum didn’t have much money at the time, but everyone there created space for me and encouraged me, and I remember eventually thinking I could get somewhere with music. So I feel very passionate about those spaces being available to as many young people as possible. 

Buy Amelia Dimoldenberg’s guest edit magazine from vendors and the Big Issue Shop now

That’s why I became an ambassador for Youth Music, and why I’m supporting their Rescue the Roots campaign. Rescue the Roots is a fundraiser to support grassroots youth music organisations across the UK. It’s raised
£2 million so far, but that still doesn’t meet the need across the country. 

Having a youth centre – just a space to meet new, different kinds of people, and find other influences in life – is special, especially when the internet can force young people today to be more and more isolated. And you can’t introduce a social media ban for young people up to 16 years old without giving them anywhere else to go. 

I think we also underestimate how important it is for young people to have mentors and elders. Those people can save kids’ lives. I struggle to think of a youth worker I’ve met who isn’t brilliant.  

Something so beautiful happens when there’s not that pressure of product and outcome, just space and connection. Today, young people trying to get started in music are almost immediately required to make money from what should be sacred. Creativity is just an extension of something we need to be human. I don’t think anyone should struggle to be creative, and I don’t think there should be a metric around it. It should just be a part of being human, like walking or breathing. 

Advertising helps fund Big Issue’s mission to end poverty
Advertisement

If I’m being very honest, seeing how the music industry has developed has led to me becoming a bit jaded. It can be an incredibly exploitative industry, and I’ve seen a lot of young people badly treated. At times I’ve been very close to not coming back from that experience.  

We need spaces where people can do what they love, and make enough money to not be drowning. In my dream world, everyone would be given some kind of financial support to enable that.  

Read more:

With technology evolving and AI able to do more laborious jobs, I think there’s a spiritual requirement for us to be back in touch with our bodies and our senses. 

Art isn’t just a luxury; it’s human, it’s survival. Why do we make music, or write poems, or build sets? It’s just to make people come together. All young people deserve the time, space and support to do that – to be inventive, to be daring, to try something weird and take creative risks.  

That’s why I love the campaign – and the phrase – Rescue the Roots. They kindly awarded me with a Grassroots Hero Award in 2024 and it was genuinely one of the biggest accolades I’ve achieved in my life so far. Now, I want to keep helping them earn the money needed so that others can have the same opportunities. 

Jordan Stephens is the new co-host of the BBC podcast Miss Me?.

His autobiography, Avoidance, Drugs, Heartbreak & Dogs, was a Sunday Times Bestseller and is out now (Canongate, £10.99).

You can buy it from the Big Issue shop on bookshop.org, which helps to support Big Issue and independent bookshops.

Do you have a story to tell or opinions to share about this? Get in touch and tell us more

Change a vendor’s life.

Buy from your local Big Issue vendor every week – and always take the magazine. It’s how vendors earn with dignity and move forward.

You can also support online:
Subscribe to the magazine or support our work with a monthly gift. Your support helps vendors earn, learn and thrive while strengthening our frontline services.

Thank you for standing with Big Issue vendors.

Advertising helps fund Big Issue’s mission to end poverty

Do you know how Big Issue 'really' works?

Watch this simple explanation.

Recommended for you

Read All
'I’m in spaces where I’m the only girl and feel like I have to outshine everyone to make a point'
Girl Grind UK
Employment

'I’m in spaces where I’m the only girl and feel like I have to outshine everyone to make a point'

The Script's Danny O'Donoghue: 'I needed spiritual guidance when Mark died'
Danny O’Donoghue from The Script
Letter To My Younger Self

The Script's Danny O'Donoghue: 'I needed spiritual guidance when Mark died'

How James Ellis Ford made a solo album in his hospital bed while suffering from leukaemia
James Ellis Ford in his home studio
Music

How James Ellis Ford made a solo album in his hospital bed while suffering from leukaemia

Beth Orton: 'Women are reinventing what it means to exist in the world'
Beth Orton
Letter To My Younger Self

Beth Orton: 'Women are reinventing what it means to exist in the world'

Most Popular

Read All
Renters pay their landlords' buy-to-let mortgages, so they should get a share of the profits
Renters: A mortgage lender's window advertising buy-to-let products
1.

Renters pay their landlords' buy-to-let mortgages, so they should get a share of the profits

Exclusive: Disabled people are 'set up to fail' by the DWP in target-driven disability benefits system, whistleblowers reveal
Pound coins on a piece of paper with disability living allowancve
2.

Exclusive: Disabled people are 'set up to fail' by the DWP in target-driven disability benefits system, whistleblowers reveal

Cost of living payments: Where to get help in 2025 now the scheme is over
next dwp cost of living payment 2023
3.

Cost of living payments: Where to get help in 2025 now the scheme is over

Citroën Ami: the tiny electric vehicle driving change with The Big Issue
4.

Citroën Ami: the tiny electric vehicle driving change with The Big Issue