A doll’s house showcasing dangerous and overcrowded temporary accommodation is on display at three IKEA stores around England to raise alarm on the homelessness crisis.
IKEA has teamed up with housing charter Shelter to create the ‘Unwelcome Home’ doll’s house to draw attention to the record-high 151,630 children growing up in temporary accommodation across England – around one in every 78 kids.
The tiny house, on show at the flatpack furniture giant’s London Wembley, Manchester and Birmingham stores, features cramped rooms with mouldy walls, TVs and microwaves next to makeshift beds and toasters and dangerous wiring sat precariously next to sinks.
Polly Neate, chief executive of Shelter, said: “Temporary accommodation truly is horrifying, with families crammed into emergency hostels and grotty B&Bs often miles away from their schools and jobs. Through our partnership with IKEA, we’re showing the grim reality facing the one in 78 children growing up homeless in this country, from being forced to share beds with their siblings, or bathrooms with strangers, to dangerous and damp conditions.
“With rents at a record high, evictions rising and so few social homes available, we desperately need government action. The only way to help families into a safe and secure home and end homelessness is to build genuinely affordable social homes – we need 90,000 a year for ten years.”
The number of children living in temporary accommodation has surged by 15% in the last year with a shortage of social homes, rising evictions and sky-high private rents driving homelessness.